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Ski World Cup: Their race is on all year round

At the foot of Chuenisbärgli, the dandelions are in full bloom. Alexis Pinturault and Marcel Hirscher have long since put their trophies on the shelf. But in Adelboden, the Ski World Cup doesn't enjoy the luxury of hibernation during the summer months. Two full-time staff and other temporary employees work all year round to ensure the event is a success.

For some of the time, the team focuses on the previous January and this includes countless invoicing and submitting the financial accounts.

Once finished, the Ski World Cup office can finally look ahead. This involves setting up sponsoring agreements and sales documentation. Parallel to the financing side is creating an outline for the 2018 concept. What new ideas are there? Which of these are feasible? How will the Ski World Cup brand appear in the future?

So many tasks in preparation for next January. But the Ski World Cup team isn't working on just one event. In addition, they are organising, for example, the live music event for the Ski World Cup or functioning as a partner for the Vogellisi Mountain Run. These and other projects are rapidly filling the diaries on Dorfstrasse. However, two days are written in very large letters: 6-7 January 2018.